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I don\'t understand why someone would need so much money to fund a book which is almost a surefire hit. Especially since their wording makes it seem like the book is already done anyway: \"The 360-page book is full-color and hardbound, highly crafted with an embossed sleeve\".
Yawn. There have been far greater men than Obama that didn\'t have their own design books.
Suggestion:
How about an article on the design of a bunch of presidential campaigns throughout our country\'s history.
We have 225+ years of design for presidential campaign, lets branch out past the one that happened last year.
Just because there are better men, just because there\'s better design, doesn\'t mean that this one isn\'t worthwhile.
Celebrating one campaign\'s design doesn\'t mean that other things aren\'t celebrated. If you want there to be a different book, look for it or write it ... don\'t tell this book to change. This blog post is clearly about this book, not any another, wished-for book.
sacha,
i got to hear the guys speak at aiga in memphis and the reason they are using kickstarter is partly for creative freedom. otherwise it wouldn\'t be a \"360-page book, full-color and hardbound, highly crafted with an embossed sleeve.\" ya gotta respect the desire to want to tell your story your way.
Nice post skylar
check the authors name though . I believe it\'s Thomas, not Thompson
martyn
Thanks for the correction Martyn.
@No
I was making a suggestion for the blog, not for a book.
get over yourself
this campaign was incredible and it should be celebrated. it\'s not about quantity but quality.
So wait, I\'m confused like Sacha - isn\'t the book already printed? So then where is the $60K going? Reprints? It does look like an interesting book though.
PS - \"forwards written by Steven Heller and Michael Bierut.\" the word you\'re looking for is *forewords*.
Thanks Soda & Candy, they are raising the $60k to self-publish the first run of books. From Designing-Obama.com: “Our goal is the amount needed for a minimum run. We will order as many books ordered. No overstock and wasted paper. We hope you support our approach.”
@tricia: That makes sense, and I\'m sure the book will be great, but it also says \"This project will only be funded if at least $65,000 is pledged by Nov 5, 12:59am EST.\".
What happens if they don\'t reach that sum? They shelve the whole thing?
I\'m not criticizing them so much as wondering what made them choose this way of funding the project.
It\'s pretty smart actually, by the time the funding round is finished, they\'ll have enough funds, a reader base, and complete independance from a publisher.
Plus they get twice the publicity because of posts like this one being written when the book is not even published yet.
The advertising campaign of Obama illustrates the power that advertising artists have, as propagandists, and the hazard of using it for a cause that is not deserving. Every art student should heed this message.
Jelly Helms, famous king-maker/artist for Nike, withdrew eventually in horror at what he had helped create.
Art students should watch the movie, Madison Avenue. A classic black and white film from around the 40\'s, I forget the actors. It illustrates the problem at the heyday of advertising\'s beginnings when a talented artist went to promote a milk industry magnate, I believe, eventually getting him into politics only to realize his error and tries to destroy what he had built.
Just because you can, doesn\'t mean you should.